BRIT COOPER PERFORMANCE

Built for triathlon’s global stage.

Coaching, Performance Testing, & Global Events

Mission: To bring world-class performance expertise from the “VIP tent in Kona” back to athletes, empowering them to reach their potential.

Meet Dr. Brit Cooper

Founder | Brit Cooper Performance

Brit has spent 18 years immersed in triathlon, first as an athlete and now as a coach and performance specialist.

Through Brit Cooper Performance, she's bringing together three things she's passionate about: coaching, high-level performance testing, and global triathlon events. Her goal is to make world-class performance expertise accessible to the athletes she works with, helping them better understand their physiology, train smarter, and reach their potential.

Brit's perspective has been shaped by years of competitive racing, including earning her Ironman pro card after five overall age-group victories, and by her work as Editor of Triathlon Magazine. That role gives her unique access to some of the world's best athletes, coaches, and performance experts, allowing her to learn directly from the people pushing the sport forward and bring those insights back to the athletes she works with.

Brit's background as a medical doctor brings another dimension to her work, combining a deep understanding of the human body with her passion for the science of human performance.

Expertise & Credentials
MD • Advanced coaching education through Endure IQ • Advanced training in physiological profiling and metabolic testing through INSCYD • Expert in female-specific physiology, including development of federation-endorsed coach education • Expertise in heat adaptation and race-day heat execution strategies for Kona